Social Efforts

From our customers to their communities, we only aim to heal.

Charities We Support Company Values Our Give-Back Initiatives

The Purpose Program

Our monthly giving initiative ensures every TONIC purchase carries meaning. We partner with a different nonprofit organization each month, donating a portion of our sales to support the communities who need it most.

Our nonprofit partner for the month of January is Race Forward: a 501(c)(3) nonprofit that strives for a just, multiracial, democratic society, free from oppression and exploitation, in which people of color thrive with power and purpose. In partnership with communities, organizations, and sectors, Race Forward builds innovative strategies to advance racial justice in our policies, institutions, and culture.

past partners:

Our Company Values

OUR MANTRA

Our company philosophy boils down to four simple principles.

Be good

Always the highest standards. From our farm, to our lab, to our customer service, we aim for the highest quality with the highest integrity.

Do good

Creating positive impact goes beyond delivering a high quality product. For us, it means investing in our community, giving back to the land and putting people over profit.

Be mindful

Everything we do is done consciously and intentionally. Our actions matter and they should always reflect the care we have for our customers and community.

Be about it

Words plant the ideas, but actions harvest them. We take pride in the actionable steps we have taken to bring our values to life. Since March 2019 we have donated $50,000+ to nonprofit organizations through the TONIC Purpose Program.