From our customers to their communities, we only aim to heal.
leave the world in a better place
The Purpose Program
Our monthly giving initiative ensures every TONIC purchase carries meaning. We partner with a different nonprofit organization each month, donating a portion of our sales to support the communities who need it most.
Our nonprofit partner for the month of January is Race Forward: a 501(c)(3) nonprofit that strives for a just, multiracial, democratic society, free from oppression and exploitation, in which people of color thrive with power and purpose. In partnership with communities, organizations, and sectors, Race Forward builds innovative strategies to advance racial justice in our policies, institutions, and culture.
Our Company Values
Our company philosophy boils down to four simple principles.