From our customers to their communities, we only aim to heal.
leave the world in a better place
Social Efforts
The Purpose Program
Our monthly giving initiative ensures every TONIC purchase carries meaning. We partner with a different nonprofit organization each month, donating 2.5% of every sale to support the communities who deserve it most.
This Month's Partner Highlight

Every TONIC sale during the month of February will go towards supporting The Center for Wellbeing and Happiness
Brought to you by the Lower East Side Girls Club, The Center for Wellbeing and Happiness is where self care becomes community care. The Center is working towards a vision of a Lower East Side community where individuals’ full humanity is valued and the wellbeing of all generations—from babies to elders—and genders is collectively supported. We are incredibly proud to support the Center for Wellbeing and Happiness’s mission to offer a dynamic wellness hub that addresses health disparities address health disparities by harnessing the collective power that already exists within the LES community.
past partners:










































Our Company Values
OUR MANTRA
Our company philosophy boils down to four simple principles.